Traffic Source Performance

Compare marketing channel effectiveness: Paid Ads vs SEO performance across all clinics

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Selected range: 6 months

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How Data Metrics Work on This Page

• All stats are based on Lead generation date

• Appointments generated from those Leads have a 30-day conversion window

• This means appointment counts and conversion metrics will continue updating for up to 30 days after the Lead's generation date

Example: A Lead generated on September 15th can convert to an appointment through October 15th (Appointment is attributed to September because of Lead generation date)

• Local SEO stats from Google Business Profiles lag 3-5 days, so previous month's Lead data finalizes by the 5th of the following month